Felipe Ruback Fernandes
About Candidate
Location
Education
Established in 2000, FUCAPE is among the elite group of Higher Education Institutions in Brazil that have received a perfect score of 5 in the evaluation by the Ministry of Education (MEC), specifically in the General Index of Courses (IGC). This ranking has been consistently maintained by the institution for over a decade. FUCAPE is ranked among the top 10 in the country and is the 1st in Espírito Santo. The institution it offers: Doctorates in Accounting Sciences and Business Administration, Professional and Academic Master's degrees in Accounting Sciences, and a Master's degree in Business Administration. It provides MBAs in Management and Accounting, including the MBA in Controller and Finance (recognized as one of the best MBAs in Brazil by Você S/A magazine, 2005 to 2010). Additionally, FUCAPE offers undergraduate programs in Business Administration, Global Accountant, and Economics. FUCAPE is a continuous education institution, offering courses from undergraduate to doctoral
ABRACOMEX was established in 2001 as the Brazilian Association of Consulting and Advisory in Foreign Trade. It serves as a platform for various service providers in the international segment, offering services such as insurance, currency exchange, consulting, transportation, and customs clearance. The association contributes to the field through research, studies, consulting, and the distribution of technical information. ABRACOMEX organizes events and programs to disseminate knowledge and is recognized as the primary institution in Brazil for knowledge dissemination in the areas of foreign trade, business, and international logistics.
The Faculdade de Direito de Vitória (FDV) was founded in 1995 and aimed to revolutionize legal education in Brazil. The institution quickly gained recognition for its innovative undergraduate Law program, receiving accreditation from the Ministry of Education in its third year of operation. FDV expanded its offerings by introducing specialization courses, followed by the establishment of a Master's program in Law, and later the approval of a Doctorate and Post-Doctorate program by CAPES, solidifying its position as a leading institution in legal education and research in Espírito Santo.
Work & Experience
Successfully organized and participated in the Coverings Show of 2023 in Orlando, FL, showcasing exceptional sales leadership, extensive experience, and effective team management. Engaged in productive discussions, negotiations, and presentations with existing customers and potential new leads, employing sales strategies and demonstrating strong customer relationship management. Attracted the interest of numerous clients, resulting in visits to our facility and generating substantial business, exemplifying outstanding customer engagement and effective sales techniques. Conducted extensive research on 250 new leads (distributors) in the USA market, employing a comprehensive lead filter process consisting of over 30 targeted questions, showcasing effective sales strategies and customer-centric approach. Designed and implemented a lead filter process to identify leads that align with our company's DNA, ensuring assertiveness, effectiveness, and achieving impressive results in lead conversion. Thoroughly analyzed and studied over 10 industry competitors, employing strategic management and leveraging market insights to develop tailored sales approaches and implement effective marketing strategies. Successfully persuaded a customer (distributor) based in New York to embark on a comprehensive 5-day experience, showcasing exceptional leadership and communication skills and fostering long-term customer partnerships. The successful visit resulted in the customer's decision to purchase 3 full containers of our materials, featuring four different types, and solidifying our brand presence through showroom displays, further boosting sales.
Hold a key role as the National Sales representative for Magban, leveraging extensive sales experience, strong leadership, and effective team management to drive business growth in the highly competitive USA market. Utilize comprehensive sales strategies, customer relationship management, and effective leadership skills to engage with clients and distributors, fostering strong relationships and exceeding sales targets. Manage a diverse client base of 150 customers, employing a customer-centric approach and leveraging effective team collaboration to meet their unique needs and drive customer satisfaction. Demonstrate exceptional organizational skills in scheduling and traveling to conduct face-to-face meetings with over 200 customers across multiple states, including Texas, Florida, California, New York, Maryland, North Carolina, South Carolina, and Georgia, effectively managing regional sales territories. Remarkably achieved sales of more than 70 containers, amounting to $2.1 million in revenue, demonstrating exceptional sales performance and contributing significantly to company success. Acquired more than 20 new customers, expanded market reach, and revitalized relationships with 30 inactive customers, employing effective sales strategies and relationship-building techniques. Effectively communicate and deliver compelling sales presentations, product demonstrations, and training sessions to customers and distributors, positively influencing their decision-making processes and driving sales success.
Demonstrated strong leadership skills as the Regional Sales Manager at GUIDONI GROUP, directly responsible for identifying strategic commercial locations and successfully opening two warehouses in Florida, including a 20,000 square feet facility in Orlando and a 40,000 square feet facility in Hollywood. Leveraged extensive sales experience and management expertise to hire an efficient and capable accounting office and recruit/train a high-performing team, ensuring smooth warehouse operations and maximizing productivity. Additionally, oversaw the procurement of machinery, equipment, and technology systems to support warehouse activities, optimize efficiency, and enhance customer satisfaction. Developed and implemented effective sales strategies, utilizing comprehensive market analysis to assess customer needs, competitor activities, and industry trends, resulting in remarkable revenue growth from $0 to $6 million in just four months. Proactively identified market opportunities, established a strong presence, and cultivated relationships with key clients and fabricators, driving business expansion and market share growth.
